I’ve been on a planner since I began my book-making profession (oh some 20 years ago). With the various deadlines I needed to accomplish, I knew I had to be more organized in my use of time. Back in those days, planners basically looked the same way—a one-page calendar and space to write your daily to-do list in. Sometimes, they’d add a few pages for contacts. But that was it.
I don’t know whose genius idea it was to have Starbucks market its coffee through planners in 2004, but work it did. Soon, people were walking on caffeine-laced clouds, carrying a planner on hand.
When the smart phones arrived, where you could plot your notes and schedules in, I honestly thought that planners would meet their inevitable demise. But, lo and behold, they’re still around, and it has been sort of a fad for companies to come out with their own unique planners every year.
I used to hoard planners. But now that I’ve matured and mellowed down, I realized I really need only one. So, instead of collecting everything on site (as I know some do), I’ve come u p with this review to help those lost souls who just want a planner/organizer that best fit their lifestyle.
Starbucks Travel Journal
Of course it would be remiss of me not to include the most popular planner in town—the Starbucks planner. This year, they came out with two types—one was the more traditional planner, while the other was a travel journal. I thought I was done collecting SB planners for good, but as luck would have it, daughter dear actually thought the travel organizer was pretty useful and asked it as a Christmas gift. Foiled again!
How to get it: Collect 18 stickers by ordering coffee/tea. Starbucks understood that it was smarter to have people order the bigger drinks. Thus, the short drinks did not earn any stickers.
The pros: Your phone can fit into one of the pouches. It includes a blank journal that’s perfect for those who want to doodle/do urban sketching while on the road. It also has a wrist strap for easy transport.
The cons: It’s not really a planner. It’s actually a travel organizer. There are only two colors available, which I think works as a disadvantage to Starbucks because you know what? Some people make it a point to have all the colors =) In my case, my daughter liked the blue-green one, and I didn’t like the brown-ochre one so we ended up with just one travel journal.
The biggest con in my opinion is the price. 18 stickers x Php 125 (minimum amount you’ll spend on 1 tall coffee) = Php 2,250. For that much, you could actually get a moleskin planner, which has better quality paper and Is actually a planner.
Mercury Drug Store Suki Day Book
Mercury Drug Store started releasing these very cute day books last year. We found out about it late, and so we only ended up with two pieces.
How to get it: You have to have a Mercury Drug Store suki card (their loyalty card). For 30 points, you get this planner for free! Not bad, especially if you actually do have a lot of points on your suki card.
The pros: Off the bat, this is one of my favorite journals. First, the cover is awesome. Second, there are a lot of colors available. Third, it offers a lot of health tips, including mood trackers. And its just really a happy journal to look at!
The cons: Because it’s very much in demand (and I’m guessing people have a lot of Mercury Drug points), you’d have to search every Mercury Drug store branch if you want one. I swear, it just disappears from branches.
Dr. Kong Planner
Dr. Kong is a known shoe brand for people who have health concern issues with their feet.
According to the Internet, Dr. Kong has already been giving away free journals since last year.
How to get it: Buy Php 5,000 worth of Dr. Kong shoes and you’ll get a planner for free! A bit pricey, but at least you have comfy shoes to show for it, instead of a gut full of coffee.
The pros: The inside is pretty colorful, with pastel hues and inspirational sayings.
The cons: The outside cover is a bit dull, so it doesn’t immediately catch your attention.
As an advocate of the advantages of having an organized life, my own personal reflection is that it doesn’t really matter what type of planner you have, as long as you use it instead of just hoarding it =)
A happy (and hopefully more organized) new year to all of us!